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Nokia Siemens Networks Romania SRL

The emergence of over-the-top service providers is a fundamental change in our industry, and one that demands a smart response.

The companies that provide services on top of networks are driving much of today’s innovation. Unlike conventional communications service provider (CSPs) businesses, where the services and infrastructure are linked and network operators control the value chain, OTT services are delivered without any affiliation with the network. But opportunities are open to operators that add value to the use of over-the-top services.

Traditional CSPs built their businesses on communications networks, but OTT providers have decoupled services from networks in terms of both the technology and business. Broadband connectivity is a growing business, yet CSPs must find ways to generate new revenue streams and avoid losing relevance within the value chain.

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